While you might think there is no way to prepare for the unexpected, it’s the reason business continuity plans exist. You need to keep communication open, even in crisis.
As the Harvard Business Review (Clearfield) acknowledges, here are the steps you can take to make sure you’re prepared:
- Stop and analyse the situation
- Use simulations to prepare teams
- Know what everyone’s job is
- Move to a virtual space when possible (US Dept of Commerce)
- Know where employees should be positioned
- Reduce risks when possible
- Wear PPE at all times
- Review communication standards
- Understand what can go wrong
- Embrace technology
Every business continuity plan, no matter how comprehensive, will never account for every “what if” scenario. Flexibility needs to be built into a crisis, which is why analysing your response process is as important as analysing the situation is itself.
We’ve put together a white paper that explains the importance of communication during a crisis. We also share the Zecure features that are helping companies in the public, private and non-profit sectors to take control of their comms and protect their people and operations in crisis situations.